S&P 100
09.01.2006 12:00:00
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Clear Channel Radio Launches Beta of On-Demand Music Videos
-- Radio station Web sites in five markets are first to showcase thousands of music videos from Universal Music Group, Warner Music Group, EMI Music and other label artists
-- Local radio stations will customize video-on-demand feature to create a fully interactive listener experience
Clear Channel Radio's Online Music & Radio unit today announced abeta launch of Videos on Demand feature on 16 of its radio-station Websites in New York, Los Angeles, Boston, Washington, D.C. and St.Louis. A Video Vault of thousands of artist videos, from 40 labelsincluding Universal Music Group, Warner Music Group, EMI Music andothers will be available.
The Videos on Demand feature goes beyond videos to offer acompletely interactive experience for listeners. In addition towatching what they want when they want it, listeners will be able toparticipate in key features such as "Video Challenge," where they canvote for their favorite artist video. Individual stations will alsohave the ability to customize their site by featuring specific artistsand cross-promote on-air personalities. Because stations determinetheir own "Featured Artist," "Top 10 Video List" or "DJ's FavoritePick" the video experience will be tailored to visitors' tastes andpreferences.
"As our audience grows, we must grow with them," said EvanHarrison, Executive Vice President of Clear Channel Radio and head ofthe company's Online Music & Radio unit. "We see Videos on Demand as apowerful complement to our on-air programming and the next naturalstep in serving our audience's growing appetite for on-demandcontent."
Videos on Demand will include a "Buy CD" link and "Share Video"viral component which will allow listeners to purchase the CD thevideo is derived from and share links to the video with others.Archived videos of Clear Channel Online Music & Radio's uniqueprogramming including Stripped(TM) and homemade videos from NEW!artists will also be made available through Videos on Demand. As theprogram gets underway, there will also be an opportunity foradvertisers to purchase :15 video ads to play prior to the musicvideos. Throughout the year, Clear Channel plans to expand the Videoson Demand program over Clear Channel radio-station Web sites acrossthe country.
The following stations are participating in the Videos on Demandwhich launches Tuesday, January 10, 2006:
NEW YORK: WEB SITE: FORMAT:
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WHTZ-FM Z100 www.z100.com CHR/Pop
WAXQ-FM Q104.3 www.q1043.com Classic Rock
WWPR-FM Power 105.1 www.power1051fm.com Urban
WLTW-FM 106.7 Litefm www.1067litefm.com AC-Soft
LOS ANGELES:
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KBIG-FM KBIG 104.3 www.kbig.com AC
FM KIIS-FM 102.7 KIIS www.kiisfm.com CHR/Pop
KYSR-FM Star 98.7 FM www.star987.com Hot AC
BOSTON:
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WXKS-FM Kiss 108 FM www.kiss108.com CHR/Pop
WJMN-FM Jam'n 94.5 www.jamn945.com CHR/Rhythmic
WASHINGTON, D.C
WITH-FM Hot 99.5 www.hot995.com CHR/pop
WMZQ-FM 98.7 WMZQ www.wmzq.com Country
WWDC-FM DC 101 www.dc101.com Rock-Alternative
ST. LOUIS:
KSLZ-FM Z107.7 FM www.z1077.com CHR/Pop
KSD-FM 93.7 The Bull www.thebullrocks.com Country
KATZ-FM 100.3 The Beat www.thebeatstlouis.com Urban
KMJM-FM Majic 104.9 www.kmjm.com Urban Adult
Contemporary
About Clear Channel Online Music & Radio
A division of Clear Channel Radio, this unit is focused onbringing terrestrial radio listeners online to the Web sites of thecompany's network of approximately 1,200 radio stations. Nearly eightmillion unique visitors per month choose Clear Channel Radio's onlineand on-demand music programming, which now includes videos ofsignature in-studio performances as well as live concerts, exclusiveaccess to new releases and a full podcast roster of top-rated radiosegments. More than 400 Clear Channel Radio station Web sites,including all of the company's stations in the top 25 markets, streamterrestrial broadcasts online. Over 700 Clear Channel Radio stationsites are live with redesigned interfaces, extending to the Internetthe company's focus on improving the value of radio through lessclutter.
About Clear Channel Radio
Clear Channel Radio is a leading radio company focused on servinglocal communities across the U.S. with more than 110 million listenerschoosing Clear Channel Radio programming each week. The company'soperations include radio broadcasting, syndication and independentmedia representation. Clear Channel Radio is a division of ClearChannel Communications, Inc. (NYSE:CCU), a leading global media andentertainment company. More information on the company can be found atwww.clearchannel.com.
Certain statements in this release constitute "forward-lookingstatements" within the meaning of the Private Securities LitigationReform Act of 1995. Such forward-looking statements involve known andunknown risks, uncertainties and other factors which may cause theactual results performance or achievements of the Company to bematerially different from any future results, performance orachievements expressed or implied by such forward-looking statements.
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