Sybase 365 and Telecom New Zealand International First to Launch Joint IPX Voice Service

Mobile Asia Congress — Sybase 365, a subsidiary of Sybase, Inc. (NYSE: SY), the global leader in mobile messaging and mobile commerce services, and Telecom New Zealand International (TNZI), a division of Telecom New Zealand, a full-service telecommunications provider delivering global voice, data and mobile services, today announced a new partnership for the availability of a joint IPX voice service offering.

"Our companies are working together to offer a high-quality voice service based on managed IP interconnects using Sybase 365’s best-of-breed MPLS-based GRX community, combined with TNZI’s next-generation softswitch technology, which already enables voice over Internet protocol (VoIP) interconnections in Asia Pacific, North America, Europe and Africa, and builds on TNZI's existing direct relationships with mobile operators for voice services,” said Anthony Briscoe, General Manager, International, TNZI. "We view this service as a precursor to providing mobile end users with access to consistent data and voice services regardless of where they want to call or roam internationally.”

"Together, Sybase 365 and TNZI are well positioned to offer IPX Voice services to mobile operators due to our technical expertise, industry leadership, and long-standing relationships with mobile operators throughout the region,” said Matthew Tonkin, Senior Director, Asia Pacific Sales, Sybase 365. "By combining our resources and expertise we can add real value developing and delivering an IPX voice service of guaranteed high quality which is also secure, scalable, and cost effective. We can offer a one-stop-shop that will enable our customers to maximize their operational efficiencies and cost savings as well as provide a higher quality of service to their subscribers.”

Sybase 365 is at the forefront of the evolution to IPX - the industry’s preferred solution for interconnecting various service providers over a global, private IP network with high technical performance and guaranteed end-to-end service levels. Working closely with the mobile operator community, both Sybase 365 and TNZI have participated in the GSM Association’s IPX pre-commercial trials.

Sybase 365's IPX service is poised to deliver services including global data roaming, MMS, Roaming Signaling, SMS, IMS services (presence, SIP-based messaging, P2P video) in addition to voice services, partnering with TNZI. As well as providing a guaranteed quality of service, IPX is a cost-effective, scalable and flexible alternative to setting up bilateral connections with individual mobile operators. Using an IPX, operators can access interconnect services on a competitive basis, with common technical specifications and a consistent commercial model.

Says Brian Partridge, Director, Service Delivery Architecture, Yankee Group, "As commoditization continues to impact ARPUs, there is a definite requirement for service providers of every tier and type to control cost. Moving to an IP technology to peer lowers cost significantly by removing the need for multilateral agreements between operators.”

Visit Sybase 365 at Mobile Asia Congress, Hong Kong Convention and Exhibition Centre, November 18-19, 2009. Stand B02.

To learn more about how Mobile IP-based services are central to future growth in an increasingly converged fixed/mobile world, download Whitepaper: ‘IPX: The Second IP Revolution’ with forward by Yankee Group.

Notes to Editors:

An IPX enables mobile operators to offer high-value 3G (and 4G) services such as voice, video streaming, and video sharing within specified services levels that can span multiple operators. The IPX ecosystem can also be viewed as a network; separate from the public Internet that enables managed QoS to support both next-generation broadcast and point-to-point services.

About TNZI

TNZI is the international division of Telecom New Zealand, the major full-service telecommunications provider in New Zealand. TNZI’s global voice business has more than 200 voice customers/vendor relationships and carries voice traffic originating and terminating in all parts of the world. TNZI has been a pioneer in the international wholesale voice business and was the first international carrier to operate in the US using a 214 licence. TNZI has built a global next-generation softswitch network and developed offerings specifically targeted at the needs of mobile and fixed operators. Telecom New Zealand is listed on the Australian, New York and New Zealand stock exchanges and has a strong A rating from Moody's Investor Service and Standard and Poor's. Telecom is co-owner of the Southern Cross Cable network. For more information, visit: www.tnzi.com.

About Sybase 365

Sybase 365, a subsidiary of Sybase, Inc. (NYSE: SY), is the global leader in enabling mobile information services for mobile operators, financial institutions and enterprises. We provide our customers with the widest offering in SMS, MMS and GRX interoperability, end-to-end mobile commerce solutions, innovative text messaging, mobile marketing and content delivery services. Sybase 365 processes more than one billion messages per day, reaching 800 operators and 3.4 billion subscribers around the world. For more information, visit: www.sybase.com/365. Read our blogs: http://blogs.sybase.com.

Sybase and Sybase 365, are trademarks or registered trademarks of Sybase, Inc. All other company and product names mentioned may be trademarks of the respective companies with which they are associated. ® indicates registration in the United States.

Forward-Looking Statements

Certain statements in this release concerning Sybase, Inc. and its new products, business relationships, prospects and future growth are forward-looking and involve a number of uncertainties and risks. Factors that could cause actual events or results to differ materially from those suggested by these forward-looking statements include, but are not limited to, the performance of the global economy and growth in mobile telecommunications services sales; market acceptance of the company's products and services; customer and industry analyst perception of the company and its technology vision and future prospects; the success of certain business combinations engaged in by the company or by competitors; political unrest or acts of war; possible disruptive effects of organizational or personnel changes; and other factors described in Sybase, Inc.'s reports filed with the U.S. Securities and Exchange Commission, including its annual report on Form 10-K for the year ended December 31, 2008.