01.12.2016 14:48:00
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The Versatile Social Media Market Continues to Grow
NEW YORK, December 1, 2016 /PRNewswire/ --
Social media, as we know it today, is the natural next step in the world of digital commination since the democratization of the internet. The growth of the number of users across the social media platforms has been astronomical. Statista.com has recently published a report according to which the number of worldwide users is expected to reach some 2.95 billion by 2020, which will represent a third of Earth's entire population. Jerrick Media Holdings, Inc. (OTC: JMDA), Facebook Inc. (NASDAQ: FB), Twitter Inc. (NYSE: TWTR), Yelp Inc. (NYSE: YELP), LinkedIn Corporation (NYSE: LNKD)
Social media, as a sector, is very complicated, and is fragmented to many different forms, including blogs, forums, business networks, photo-sharing platforms, social gaming, microblogs, chat apps, and last but not least social networks. Naturally, countries with the most developed internet infrastructure will witness a higher penetration rate of social networks. As of 2016, 78 percent of the Americans had a social networking profile.
The increasing popularity of social media platforms has gained attention as the most feasible communication choice for content creators, bloggers, and writers. Jerrick Media Holdings, Inc. (OTCQB: JMDA) a digital media and technology company, yesterday announced the distribution of its content and publishing hub engineered for production and discovery in health, sexuality, science fiction, the workplace, pop culture and more, called Vocal. Vocal is designed to link thoughtful and original articles with communities passionate about these topics, Vocal influences the power of specific and dedicated audiences with a nascent content creation engine.
Vocal launched six verticals that is made upon a storied history in the media landscape which include OMNI, Geeks, Longevity, Journal, Filthy, and Potent. OMNI is the intersection of science, science fiction, technology, art, culture, design, and metaphysics. Geeks dives into the storied worlds of comic cons, video games, movies, comic books and TV. Longevity presents the new frontiers of health and wellness; everything a person needs to live a strong and healthy life. Journal is everything work-related. Filthy is the world of sexuality with a vintage erotica vibe and a contemporary artistic perspective. Last but not least, Potent explores the hottest growing industry in America, Cannabis.
"We've created a simple way for people to get their voices heard in the overcrowded noise of the internet that goes hand in hand with an effective monetization strategy," Jerrick Founder Rick Schwartz said. "Vocal combines the ease of Facebook, scope of Reddit, and commerce of Amazon, all into one rich ecosystem, optimized for content and commerce."
Social media giant, Facebook Inc. (NASDAQ: FB) is currently in talks of a long-term plan focusing on structuring technologies in three areas with huge potential in the future: connectivity, artificial intelligence and virtual reality. Facebook said with major research and engineering breakthroughs in each of these areas will help them make more progress toward opening the world to everyone over the next decade. Working in the artificial intelligence sector is helping the company move all these projects forward. The research helped drove progression in AI disciplines like computer vision, language understanding and machine learning. And to accelerate the impact of AI, Facebook is tackling the furthest frontiers of research, such as teaching computers human-like thought processes by observing the world.
Twitter Inc. (NYSE: TWTR) teaming up with Walt Disney, will be debuting new content from a brand new Star Wars spinoff, "Rouge One". During this hour long exclusive event, Twitter will be live-streaming along with a "Questions & Answers" segment with the cast of the show from a "surprise" location. This particular move aims to ramp up live-streaming on its social media platform, mainly in sports, politics, and entertainment. "The conversation about movies, especially 'Star Wars,' is constant on Twitter," said Twitter COO Anthony Noto in a statement, adding that the "Rogue One" live-stream offers "fresh and exciting live 'Star Wars' content that they can view and tweet about all on the same platform."
Yelp Inc. (NYSE: YELP) connects users with local businesses by bringing word of mouth online and providing a platform for businesses and consumers to engage and execute. The Company delivers local business review sites. Yelp provides a platform for users to share their everyday local business experiences, through reviews, tips, photos and videos, and engages with businesses, through reviews, phone calls and its Message the Business feature. Its platform also provides businesses of all sizes with a range of free and paid services that help them engage with consumers.
Professional networking platform with over 400 million members, LinkedIn Corporation (NYSE: LNKD) provides the majority of its products at no cost to its members. It offers approximately three product lines: Talent Solutions, which includes Hiring, and Learning and Development; Marketing Solutions and Premium Subscriptions. Its products are sold through approximately two channels, an offline field sales organization, which engages with both large and small enterprise customers, as well as an online, self-serve channel, which includes enterprise customers and individual members purchasing subscriptions.
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