Here's Where the Upside Is for Ford Motor Company Investors

Almost three years ago, executives at Ford Motor Company (NYSE: F) expressed frustration with its financial results, noting that "fundamental change" would be needed in how the automaker engineered, sourced, and produced vehicles. Ford's then-CFO, John Lawler, said at the time that costs added up to a staggering $7 billion to $8 billion disadvantage for Ford compared to its traditional rivals.There's certainly upside on the bottom line for long-term investors if Ford can simply fix its cost disadvantage. Here are two significant ways the company can, in the near term, do just that.Ford is currently setting a historical full-year record for recalls in the U.S. market, with an alarming record of 109 recalls -- the next closest competitor is Stellantis, with 30. Ford also recently announced a global recall of 1.9 million vehicles due to a rearview camera issue that caused inverted, distorted, or blank images, according to the National Highway Traffic Safety Administration (NHTSA). It should also be noted that this recall can't be fixed over the air and will require at least some dealership involvement, which could mean higher warranty costs for the automaker.Continue readingWeiter zum vollständigen Artikel bei MotleyFool Weiter zum vollständigen Artikel bei MotleyFool