Comcast and HSN Announce National Rollout of "Shop by Remote”

Comcast Corporation (Nasdaq: CMCSA, CMCSK), one of the nation's leading providers of entertainment, information and communications products and services, and leading interactive lifestyle network HSN, announced the beginning of a nationwide rollout of HSN’s Shop by Remote, an interactive television (iTV) application that enables Comcast Digital cable customers to shop and make purchases with HSN right from their remote control.

"Comcast is committed to bringing convenient, easy-to-use interactive TV applications on a national basis that will transform the way consumers interact with their televisions,” said Todd Walker, Senior Vice President for Video Product Development at Comcast. "We are excited to have HSN join our growing line up of content partners, and other iTV applications that are live in Comcast homes today.”

Just in time for the holidays, Comcast Digital customers can easily buy from HSN the latest fashions, home products or electronics from the comfort of their own home – all with a few clicks of the remote. With an average purchase time of less than 60 seconds, customers also will be able to select the quantity, color, features and sizes with their remote.

"As a pioneer of electronic retail, HSN has been a driving force in transactional innovation for decades,” stated Peter Ruben, HSN’s Executive Vice President of Affiliate Marketing & Sales. "As we enter the height of the holiday shopping season, HSN is thrilled to be working with an industry leader such as Comcast to provide millions more viewers a faster and easier way to shop from home.”

In addition to Shop by Remote, Comcast is deploying several iTV applications that include: "Remind-Record” and "Request for Information” -- new interactive features that Comcast customers can access on their TV using their remote control. Remind-Record gives customers the ability to easily set a reminder or schedule a recording directly from an ad of an upcoming TV show or series. With Request for Information (RFI), viewers can request more information about a product or opt-in to receive free samples, coupons and services.

Comcast has successfully deployed iTV applications, including Shop by Remote, in more than eight million homes across the country to date. Comcast iTV applications are powered by Enhanced Binary Interchange Format (EBIF) technology, a standard software platform developed by the cable industry to easily deploy interactive applications using existing systems and set-top boxes.

About Comcast Corporation

Comcast Corporation (Nasdaq: CMCSA, CMCSK) (www.comcast.com) is one of the nation's leading providers of entertainment, information and communication products and services. With 23.8 million cable customers, 15.7 million high-speed Internet customers, and 7.4 million Comcast Digital Voice customers, Comcast is principally involved in the development, management and operation of cable systems and in the delivery of programming content.

Comcast's content networks and investments include E! Entertainment Television, Style Network, Golf Channel, VERSUS, G4, PBS KIDS Sprout, TV One, ten sports networks operated by Comcast Sports Group and Comcast Interactive Media, which develops and operates Comcast's Internet businesses, including Comcast.net (www.comcast.net). Comcast also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia.

About HSN:

HSN is an interactive lifestyle network and retail destination, offering a curated assortment of exclusive products combined with top brand names. HSN incorporates experts, entertainment, inspiration, solutions, tips and ideas to provide an entirely unique shopping experience for its customers. On HSN and hsn.com, customers will find exceptional selections in Health & Beauty (e.g. M. Asam, Carol’s Daughter, Clarins, Coty, FusionBeauty, HoMedics, Andrew Lessman’s Procaps, Lancôme, Perlier, Serious Skin Care, ybf Cosmetics); Jewelry (e.g. Paula Abdul, Heidi Daus, R.J. Graziano, IMAN Global Chic, michaeLisa, Noir, Amedeo Scognamiglio, Tori Spelling, Serena Williams); Home/Lifestyle (e.g. Nate Berkus, Bissell, Colin Cowie, Dyson, Todd English, GreenPan with Thermolon, Emeril Lagasse, Joy Mangano, MoMA Design Store, Wolfgang Puck); Fashion/Accessories (e.g. Curations with Stefani Greenfield, Sam Edelman, Loulou de la Falaise, Carlos Falchi, Diane Gilman, Naeem Khan, Tina Knowles, Adrienne Landau, Sharif); and Electronics (e.g. Canon, Gateway, GE, HP, JVC, Kodak, LG, Sony).

HSN is available across all media including its TV network and hsn.com, which ranks in the top 30 of the top 500 internet retailers. HSN, the original shopping network, is an operating segment of HSN, Inc. (Nasdaq:HSNI).