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04.03.2005 02:31:00

Caesars Palace to Host ESPN's Debut Pay-Per-View Boxing Event Promote

Caesars Palace to Host ESPN's Debut Pay-Per-View Boxing Event Promoted by Main Events Saturday, April 23

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    Sports Editors/Boxing Writers
    MULTIMEDIA AVAILABLE:
    http://www.businesswire.com/cgi-bin/mmg.cgi?eid=4835672

    LAS VEGAS--(BUSINESS WIRE)--March 3, 2005--

Weekend to feature popular ESPN signature Friday Night Fights, April 22

    Caesars Palace in Las Vegas will host ESPN's debut Pay-Per-View boxing blockbuster. The fight card, promoted by Main Events, will feature two world championship fights on Saturday, April 23, in the Caesars Palace outdoor amphitheatre, an open-air venue prominently located at the center of Las Vegas Boulevard. This will mark the first of two events this year distributed by ESPN Pay-Per-View and promoted by Main Events.
    With two strong 10-round preliminaries, and two scheduled 12-round title showdowns, the broadcast will offer up to 44 rounds of live boxing, available for just $29.99. Featured will be WBA lightweight champion Juan Diaz; WBO welterweight title holder Antonio Margarito (who will battle WBO-interim champion Kermit Cintron), as well as three-time world champion Shane Mosley; and a 10-round heavyweight bout. Tickets for the April 23 event at Caesars Palace are priced from $50 to $250 and are on sale at www.ticketmaster.com.
    Hall-of-Famer Marvelous Marvin Hagler will be the evening's special analyst and join host Brian Kenny at a special set in Caesars Palace, a venue famous for its legendary boxing events featuring many of the greatest fighters in history, such as Muhammad Ali, Marvin Hagler, Sugar Ray Leonard, Roberto Duran, Larry Holmes, and Thomas Hearns. Teddy Atlas and Joe Tessitore will describe all the action.
    "We are thrilled to offer our fans such a high quality card - one that really resonates not only with true boxing fans, but the casual fan as well," said Matt Murphy, ESPN senior vice president, interactive product development. "Our expertise in event production, coupled with the quality of Main Events' cards, insure viewers will receive excellent entertainment with our April 23 event. And, our unique ability to cross-promote across ESPN's numerous multi-media platforms will benefit the entire boxing community, as well as our affiliates in their pay-per-view marketing efforts."
    "Two world title fights, Shane Mosley, and an intriguing heavyweight match-up for $29.99?!" said Main Events CEO Kathy Duva. "The big winners will be boxing fans."
    "This event brings together three powerhouses in boxing," said Mark Juliano, president of Caesars Palace. "Main Events has promoted some of the greatest matches in the history of the sport, many of them at Caesars Palace. ESPN is the undisputed heavyweight champion in sports broadcasting. Caesars Palace offers an incomparable location, with a new outdoor amphitheatre that is surrounded by the exciting Las Vegas Strip."


12-ROUND WBO WELTERWEIGHT CHAMPIONSHIP

Antonio Margarito (30-4, 21 KOs) VS. Kermit Cintron (24-0, 22 KOs) WBO welterweight champ KO'd 13 of last 14 opponents

12-ROUND WBA LIGHTWEIGHT CHAMPIONSHIP

Juan Diaz (27-0, 13 KOs) VS. Ebo Elder (22-1, 14 KOs) WBA lightweight champion Ranked #5 by the WBC

10-ROUND WELTERWEIGHT BOUT

Shane Mosley (39-4, 35 KOs) VS. David Estrada (18-1, 9 KOs) Three-time world champion Ranked #2 by IBF

10-ROUND HEAVYWEIGHT BOUT

Calvin Brock (24-0, 20 KOs) VS. Jameel McCline (31-4-3, 19 KOs) 2000 U.S. Olympic super In major sanctioning bodies' heavyweight Top 10


    SPECIAL PRODUCTION ELEMENTS

-- Skycam, for the first time, will be used during both the April 22 ESPN2 Friday Night Fights and Saturday's pay-per-view telecasts

-- The new Superslomo on one ringside camera

-- The new Trainer Cams, unmanned cameras in each corner

-- Roving cameras to allow reporter Jeremy Schaap to do live locker room interviews

-- On-site studio featuring analyst Marvelous Marvin Hagler

    The ESPN / Main Events agreement features a premier monthly boxing series within ESPN2 Friday Night Fights in 2005, highlighted by two pay-per-view events. Currently, ESPN PPV includes ESPN GamePlan, a college football season package; ESPN Full Court, a college basketball season package; ESPN Fantasy Football Forecast; and pay-per-view events such as ESPN College Grand Slam, K-1 martial arts programs, and movies produced by ESPN Original Entertainment.

    About Caesars Entertainment

    Caesars Palace is a Caesars Entertainment, Inc., resort (NYSE: CZR). Caesars Entertainment is one of the world's leading gaming companies. With annual revenue of $4.2 billion, 27 properties on four continents, 26,000 hotel rooms, two million square feet of casino space and 50,000 employees, the Caesars portfolio is among the strongest in the industry. Caesars casino resorts operate under the Caesars, Bally's, Flamingo, Grand Casinos, Hilton and Paris brand names. The company has its corporate headquarters in Las Vegas.
    The company's Board of Directors in July 2004 accepted an offer from Harrah's Entertainment, Inc. to acquire the company for approximately $1.9 billion in cash and 67.7 million shares of Harrah's common stock. Shareholders of both companies are scheduled to vote on the merger in separate meetings on March 11. The transaction is contingent on approval by federal and state regulatory agencies and is expected to close in the second quarter of 2005.
    More information about Caesars Entertainment is available at the company website, www.caesars.com
    The evening of boxing is being presented by Main Events, in association with Caesars Palace.

    -- The Margarito-Cintron bout is being presented by Main Events
    and Top Rank, in association with Caesars Palace.

    -- The Diaz-Elder bout is being presented by Main Events, in
    association with Goossen-Tutor Promotions and Caesars Palace.

    -- The Mosley-Estrada bout is being presented by Main Events, in
    association with DiBella Entertainment and Caesars Palace.

    -- The Brock-McCline bout is being presented by Main Events, in
    association with Cedric Kushner Promotions and Caesars Palace.

    An audio/video clip from an Oct. 20, 2004, news conference announcing ESPN's and Main Events' partnership, plus downloadable photos from the conference are available at http://media.espn.com/MediaZone/PressKits/maineventsagreement.htm.

MULTIMEDIA AVAILABLE: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=4835672

--30--LL/se*

CONTACT: ESPN Boxing Dan Quinn, 860-766-2234 dan.quinn@espn.com or Main Events Donald Tremblay, 973-893-9100 dtremblay@mainevents.com or Caesars Palace Deborah Munch, 702-731-7367 munchd@caesars.com

KEYWORD: NEVADA INDUSTRY KEYWORD: SPORTS ENTERTAINMENT GAMING PRODUCT PHOTO PHOTOWIRE SOURCE: Caesars Palace PHOTO: 40822

Copyright Business Wire 2005

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