Wendy's To Make Brazil Debut

(RTTNews) - Burger giant Wendy's Co. (WEN) Monday announced its entry in to the Brazilian market through a joint venture with affiliates of Sao Paolo-based Infinity Services and Starboard, one of Wendy's largest U.S. franchisees and a subsidiary of the fast-food company.

Wendy's Brazil plans to hold the grand opening in mid-July for two restaurants in São Paulo

Starboard operates 182 restaurants across nine states in Brazil.

"Brazil is one of the key global markets where we see considerable potential, and where we are investing additional energy and resources," Wendy's chief operations officer, Bob Wright, said in a statement.