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05.08.2009 07:00:00

Via Licensing Announces Joint Licensing Program for AGORA-C Standard

Via Licensing Corporation announced today the availability of a joint licensing program or "patent pool” for patents essential to the AGORA-C Standard.

The AGORA-C joint licensing program is the first patent pool created by Via Licensing for the automotive market. The creation of the patent pool and its development was supported by Panasonic Corporation, Robert Bosch GmbH, Siemens Aktiengesellschaft, and Tele Atlas BV and includes essential patents from these companies.

"The AGORA-C patent pool is Via Licensing’s first joint licensing program designed for the automotive market and includes patents from key contributors to the standard,” said Hélène Jay, Director of Business Development, Europe, Via Licensing Corporation. "We hope to foster the rapid adoption of AGORA-C even beyond the automotive market by providing fair and convenient access to the intellectual property essential to this standard.”

AGORA-C specifies a method for dynamic encoding and decoding of location references for geographic objects such as road junctions, accidents, and points of interests. One of the key goals driving the creation of AGORA-C was to address the need for location referencing across different map vendors or map sources. The technology enables efficient routing based upon updated traffic information and supports the development of proactive traffic management services aimed at reducing roadway congestion.

"AGORA-C technology has the potential to transform driving and traffic dynamics,” said Dr. Dirk Hoheisel, Executive Vice President Engineering, Car Multimedia, Robert Bosch GmbH. "By offering non-discriminatory and efficient access to patents from Robert Bosch GmbH that are essential to AGORA-C, we hope to enable the creation of products and services in which comfort, personalization, and security can be vastly enhanced.”

AGORA-C is the common name of the ISO Standard 17572-3 Intelligent Transport System (ITS)—Location Referencing for Geographic Databases—Part 3: Dynamic Location References. AGORA-C has several potential applications and provides advantages to satellite navigation devices for receipt of traffic information, transportation management, and wireless location services.

"Siemens has a broad and valuable patent portfolio for multiple technologies and so we are pleased to participate in the AGORA-C joint licensing program. The patent pool offers a direct approach to licensing intellectual property and facilitates the access to the patented AGORA-C technology. The patent pool complements Siemens’ licensing programs and is a significant step forward for the promulgation of the AGORA-C technology," said Dr. Winfried Büttner, Head of Corporate Intellectual Property and Functions, Siemens.

Companies that offer end-user products or services and are practicing the AGORA-C Standard can visit www.vialicensing.com to learn more about the joint licensing program and request a sample agreement for review.

About Via Licensing Corporation

Via Licensing Corporation develops and administers patent licensing programs on behalf of innovative technology companies and for the convenience of licensees. Via Licensing Corporation is a wholly owned subsidiary of Dolby Laboratories, Inc. (NYSE:DLB) and benefits from the expertise, infrastructure, and strategic business relationships that Dolby has developed in more than 35 years of licensing into the consumer electronics and personal computing markets. Via Licensing is involved in the development and operation of licensing programs for both mandated and de facto or emerging standards. For more information about Via Licensing Corporation, please visit www.vialicensing.com.

Certain statements in this press release, including statements regarding the benefits of the AGORA-C joint licensing program and the capabilities and benefits of AGORA-C-capable products and services are "forward-looking statements” that are subject to risks and uncertainties. These forward-looking statements are based on management’s current expectations, and as a result of certain risks and uncertainties actual results may differ materially from those anticipated. The following important factors, without limitation, could cause actual results to differ materially from those in the forward-looking statements: risks associated with licensing technologies through joint licensing programs; risks associated with licensing industry-standard technologies; market acceptance of AGORA-C-capable devices and technologies; rapid changes in intelligent transportation system technologies; risks associated with the development of markets for AGORA-C-capable products and services; and other risks detailed in Dolby’s Securities and Exchange Commission filings and reports, including the risks identified under the section captioned "Risk Factors” in its most recent Periodic Report on Form 10-Q or 10-K. Dolby disclaims any obligation to update information contained in these forward-looking statements whether as a result of new information, future events, or otherwise.

S09/21665

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