26.05.2010 12:30:00

STWA Working with Energy Production and Transportation Industry Leaders to Develop and Implement Product Prototypes of Its Applied Oil Technology (AOT)

Save The World Air, Inc. (OTCBB: ZERO) ("STWA or the "Company”), an innovative pioneer in the clean technology industry focused on energy efficiency and air quality issues, announced today that it is working with industry leaders to design field product prototypes based on its Applied Oil Technology (AOT). The product will have the potential to deliver substantial cost savings in pipeline operations by diminishing the need for Drag Reducing Agents, diluents and heating needed to lower crude oil viscosity to move oil through pipelines.

The product prototype, based on STWA’s AOT technology for supplemental viscosity reduction, would increase the flow of crude oil moving through pipelines and increase pipeline efficiency by shortening the time that it takes to transport crude oil. According to the Association of Oil Pipe Lines (APOL), the average cost to transport a barrel of oil was $1.05 in April 2005. Currently, there are 408,664 miles of crude oil pipeline around the globe, according to estimates by Visiongain Ltd. In the first quarter of 2010, global oil supply was approximately 86.5 million barrels a day. On an annualized basis at $1.05/per barrel, this places global revenues for transporting oil through pipelines at approximately $33.1 billion. Assuming that all pipelines were operating at full capacity, it is estimated that a 20% increase in global crude oil flow would generate approximately $6.6 billion a year in revenue for the world’s pipeline operators due to the increased flow capability.

In order to achieve an average 20% increase in oil flow industrywide, the current AOT prototype would have to be installed at predetermined intervals along an oil pipeline. With the current estimated 408,664 miles of crude oil pipeline, the addressable market for AOT devices could possibly total 40,000. Based just on the ability to move oil faster, 40,000 AOT products that deliver approximately $6.6 billion in additional revenue at an installation cost of $150,000 per product would deliver a one-year return on investment (ROI) for the pipeline industry.

Cecil Bond Kyte, Chairman and CEO of Save The World Air, Inc., commented, "Pipeline operators are already very familiar with installing viscosity reduction equipment every ten miles. The 24-inch 500 mile Crude Oil Pipeline from Barmer, Rajasthan to Salaya, Gujarat in India, completed in 2009, has a separate 8-inch pipeline laid across the whole length of the pipeline to transport natural gas to fuel heaters every ten miles to soften the crude so it will flow to market. The introduction of STWA’s AOT technology would save tens of millions of dollars in natural gas costs versus this current method.”

Added Mr. Kyte, "Our AOT technology will also reduce the need for expensive chemical additives and DRA to lower viscosity, which remains a key consideration in environmentally sensitive areas due to its caustic and toxic nature, thereby increasing liabilities associated with production costs. In Petroleum News in 2007, the Operations Engineering Supervisor of the 800-mile Alyeska Pipeline in Alaska noted that if DRA had been available in the 1970s when the pipeline was built, it would have saved billions of dollars in construction costs. Based on this information, we believe that the application of AOT devices would not only save billions of dollars in oil transportation costs, but also could save billions in pipeline construction costs.”

About Save The World Air, Inc.

Save The World Air, Inc. develops and licenses patented and patent pending flux field pollution control and performance improvement technologies, including the ELEKTRA, ZEFS and MKIV, which have been scientifically tested and proven to significantly reduce harmful exhaust emissions, improve performance and enhance fuel economy. The products have been engineered to serve as either stand alone pollution control systems or can be used (in conjunction with catalytic converters) to create a more effective total pollution control system that not only reduces harmful emissions, but also decreases greenhouse gases, improves fuel efficiency and boosts performance.

More information including a company Fact Sheet, logos and media articles are available at: http://www.irthcommunications.com/clients_ZERO.php, and at: http://www.magchargr.com.

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Safe Harbor Statement

This press release contains information that constitutes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Any such forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from any future results described within the forward-looking statements. Risk factors that could contribute to such differences include those matters more fully disclosed in the Company's reports filed with the Securities and Exchange Commission. The forward-looking information provided herein represents the Company's estimates as of the date of the press release, and subsequent events and developments may cause the Company's estimates to change. The Company specifically disclaims any obligation to update the forward-looking information in the future. Therefore, this forward-looking information should not be relied upon as representing the Company's estimates of its future financial performance as of any date subsequent to the date of this press release.

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