Star Nutrition Announces Distribution Agreement with Karma Nutritionals

Star Nutrition, Inc. today announced that it has reached a distribution agreement permitting Karma Nutritionals to distribute Star Nutrition’s Incrediwear product line. Karma Nutritionals is a growing value-added distributor of nutritional and lifestyle products in North America.

Karma will offer Incrediwear products directly to retailers throughout Canada with planned strategic expansion abroad. Karma currently has distribution partners in over 40 countries.

"There is a real demand and interest for these unique and extremely cool products. Incredisocks and Incredibraces have a lot of potential in the marketplace,” said Greg Cowan, President of Karma Nutritionals. "It's great when you find products that really can change people's lives; we look forward to a long partnership with Star Nutrition.”

"This agreement furthers Star Nutrition’s commitment to expanding the Incrediwear product line in Canada and overseas,” said Jackson Corley, President of Star Nutrition Inc. "Karma is well positioned in nearly all of the target markets that Incrediwear is a natural fit. This agreement included a substantial stocking order from Karma, reciprocating their commitment level to this partnership. We couldn’t be more thrilled.”

About Star Nutrition, Inc.

Star Nutrition, Inc. is a publicly-traded health and wellness products company based in Chico, California. Products include "The Spray”, including Z-snore, which was editor’s choice in the October 2009 issue of Shape magazine, "Incredisoles” shoe insert gel, and most recently, Incredisocks and Incredibraces.

About Karma:

Karma Nutritionals Inc. is a worldwide distributor of sports and wellness supplements with exclusive distribution of brands including PharmaFreak, Optimum, ABB, Hyper Strength, PHD, Inner Armour and Steve Nash’s OneBode. Karma has also brought in over 200 Nature’s Plus products including Source of Life, Herbal Actives, Spirutein and Animal Parade. Familiar faces are at the helm of this entity; Greg Cowan, former owner of PureSource, Jennifer Walker, long time Marketing Director at Fit Foods and Steve Gibb, former GM of EAS Canada have joined forces to head up Karma Nutritionals.