24.01.2005 14:02:00

OneSource Introduces New Information Product Targeting Small, Mid-Size

OneSource Introduces New Information Product Targeting Small, Mid-Sized Businesses


    Business Editors/Technology Editors

    CONCORD, Mass.--(BUSINESS WIRE)--Jan. 24, 2005--

OneSource Express provides quick and easy access to essential information on companies and executives

    OneSource Information Services, a Donnelley Group company of infoUSA (NASDAQ:IUSA), today announced OneSource Express, a streamlined business information service that provides essential company and executive data, relevant news alerts, and corporate family hierarchies to sales and marketing professionals in small and mid-sized companies.
    OneSource Express is tailored to the needs of the fastest growing segment of US businesses. It offers fast, direct access to a wide range of company profiles, news, and executive contact data, plus one-step searching and fully downloadable results, all priced affordably. For marketers it is a powerful tool for segmentation, lead generation and competitive analysis; while sales teams use it to target prospects more accurately, penetrate accounts faster, and uncover fresh opportunities for up-selling and cross-selling.
    OneSource Express covers over 500,000 U.S. and 20,000 international companies. Over 1.3 million executive contacts are included, many containing additional biographical information regarding work history and education. A 12-month news archive and email alert features draw on more than 2,500 worldwide news sources to provide both perspective and immediacy. Company- and topic-based alerts can be scheduled at the user's convenience. Corporate family trees detail the relationship of parent organizations to branches and subsidiaries, with a unique current-events twist: the family tree flags current or pending business events such as mergers, acquisitions, and bankruptcies in red, and links directly to the pertinent news item.
    OneSource Express Premium includes all features and content of OneSource Express and adds the ability to download unlimited executives for 5000 companies at a time.
    As the world's leading business information aggregator, OneSource currently serves hundreds of large US and global sales and marketing organizations. OneSource has applied its unique integration expertise to OneSource Express, combining multiple sources seamlessly into one so that users can quickly build prospecting and marketing lists by territory, company size, industry code, growth rate, and many more variables, without having to search through multiple disconnected databases.
    "Small and medium-sized businesses (SMB) dominate the U.S. business census but trail large companies in cashing in on new business from online services," said Chuck Richard, Vice President and Lead Analyst for Outsell, Inc., an industry research and advisory firm providing market analytics for the Information Industry. "The SMB market is underserved by lead generation tools designed to meet these firms' needs of affordability, accuracy, quick payback from new sales and ease of use."
    "Winning sales and marketing teams know their clients' and prospects' businesses, and recognize opportunities more quickly than the competition," said Yvonne Cekel, president of OneSource. "OneSource Express offers a streamlined package of essentials that can make any sales and marketing organization more effective. It is a great way to tap into the uniquely relevant, actionable information that OneSource is known for."

    Pricing and Availability

    Pricing for OneSource Express starts at $5,500 for a 5-user annual subscription. Further details on obtaining a subscription to OneSource Express, including a free trial offer, can be found at http://www.onesourcexpress.com

    About OneSource Information Services, Inc.

    OneSource, a Donnelley Group company of infoUSA, and a recognized leader in business information solutions, delivers unparalleled company, executive, and industry intelligence that makes business professionals more effective and productive in completing their critical daily tasks. OneSource products and services support a company's vital business processes, including serving customers, finding and leveraging new opportunities, and managing suppliers and partners.
    OneSource combines and organizes content from over 2,500 information sources supplied by more than 35 world-class content providers, creating an unequalled information resource encompassing company profiles, corporate families, industries, executives, financials, news, analyst reports, and trade and business press articles.
    OneSource is headquartered in Concord, MA, with offices located in North America, Europe, and the Pacific Rim. Product information is available at www.onesource.com. Customers include Bank One, Chubb, Citigroup, Deloitte & Touche, HP, i2 Technologies, Orange, Royal & SunAlliance, SAS Institute, and Sun Microsystems.

    About infoUSA

    infoUSA (www.infoUSA.com), founded in 1972, is the leading provider of business and consumer information products, database marketing services, data processing services and sales and marketing solutions. Content is the essential ingredient in every marketing program, and infoUSA has the most comprehensive data in the industry, and is the only company to own a proprietary database of 250 million consumers and 14 million businesses under one roof. The infoUSA database powers the directory services of the top Internet traffic-generating sites, including Yahoo! (Nasdaq:YHOO - news) and America Online (NYSE:TWX). Nearly 3 million customers use infoUSA's products and services to find new customers, grow their sales, and for other direct marketing, telemarketing, customer analysis and credit reference purposes. infoUSA headquarters are located at 5711 S. 86th Circle, Omaha, NE 68127 and can be contacted at (402) 593-4500.

    OneSource, Business Browser, AppLink, Synergy, Catalyst, Global Business Taxonomy, and/or other OneSource product and service names referenced herein are either trademarks or service marks or registered trademarks or service marks of OneSource Information Services, Inc. or its subsidiaries in the United States and/or other countries. All other product and service names mentioned herein are trademarks or service marks of their respective owners.

    Forward-Looking Statements

    Statements in this announcement regarding infoUSA other than historical data and information constitute forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those stated or implied by such forward-looking statements. Such statements include, but are not limited to, those regarding OneSource's competitive position and the functionality and effectiveness of OneSource products. Because such statements involve risks and uncertainties, actual actions and strategies and the timing and expected results thereof may differ materially from those expressed or implied by such forward-looking statements, and infoUSA's future results, performance, or achievements could differ materially from those expressed in, or implied by, any such forward-looking statements. Risks, uncertainties, assumptions, and factors that could affect infoUSA's business and financial results are described in infoUSA's recent filings with the United States Securities and Exchange Commission including its most recent Form 10-Q.

--30--SH/ms*

CONTACT: PAN Communications Tara Murray, 978-474-1900 onesource@pancomm.com or OneSource Information Services John Brewer, 978-318-4492 john_brewer@onesource.com

KEYWORD: NEBRASKA MASSACHUSETTS INDUSTRY KEYWORD: HARDWARE ADVERTISING/MARKETING SOFTWARE INTERNET E-COMMERCE PRODUCT SOURCE: OneSource Information Services

Copyright Business Wire 2005

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