06.01.2011 14:50:00

ID8-Mobile opts for CSR’s headset audio platform for ultra-slim, designer Bluetooth headset MoGo Talk HD1

CONSUMER ELECTRONICS SHOW (North Hall Booth# 5021) CSR plc (LSE:CSR) today announced that ID8-Mobile’s extremely slim Bluetooth headset, the MoGo Talk HD1, will feature CSR’s headset audio platform, the BC6145. As well as enabling the ultra-thin form factor, the BC6145 allows users of the MoGo Talk HD1 to take advantage of features such as A2DP for music streaming, voice prompts, and advanced noise reduction. With CSR’s technology, ID8-Mobile has delivered a unique headset product that combines leading functionality with stylish, minimalist design for mainstream consumers. At just 5mm thin, the MoGo Talk HD1 is one of the thinnest and most stylish headsets in the world.

With audible voice prompts driven by CSR’s on-chip CPU, the MoGo Talk HD1 lets users know the status of their device, for example: guiding the user through the pairing process and pairing status, battery status and power on/off. Voice prompts thereby help to make the headset intuitive to use.

"Our aim was to create the most advanced headset with an appealing minimalist design without compromising on technical features. CSR’s BC6145 headset audio platform has enabled us to achieve exactly that, as it combines all of the latest audio technology advancements with the smallest physical dimensions possible,” commented Stuart Nixdorff, CEO of ID8-Mobile. "CSR has helped us satisfy the demands of our customers for a headset that combines sophisticated design alongside groundbreaking technology.”

BC6145 uses CSR’s latest DSP-based sixth-generation CVC audio enhancements to increase the intelligibility of speech in the presence of background noise. CVC includes bi-directional noise suppression which includes near-end noise suppression to directly benefit users by reducing the noise within the incoming audio. This is in addition to the more usual far-end noise suppression which reduces the noise heard by the caller at the other end of the line. Other intelligibility features in the BC6145 include ultra-low power Wind Noise Reduction (WNR) and an advanced speech intelligibility feature. The WNR is auto-detecting, engaging only when wind noise is detected and then requiring only a minimal power overhead. The power required during the "listening” state is almost negligible which preserves the battery life while delivering a convenience feature that means the user does not have to "duck into a doorway” to hear their conversation.

CVC provides enhanced speech intelligibility which is important to factors such as listening fatigue and "dual tasking.” Increased speech intelligibility reduces the distraction of listening and aids dual tasking situations – such as driving while conducting a hands free conversation.

The MoGo Talk HD1 also features BC6145’s A2DP for mono music streaming. On a whim, consumers can stream their music collection through their headset with crystal clear audio quality.

"Consumers have become increasingly demanding and expect the best audio quality possible on their headsets no matter how noisy their environment is. We’ve always prioritized consumer’s preferences,” said Anthony Murray, Senior Vice President of CSR’s Audio and Consumer Business Unit, "and as a result, the features of BC6145 such as A2DP and speech intelligibility deliver the most optimised audio experience. Supporting ID8-Mobile to create the MoGo Talk HD1 has enabled the benefits of these latest technological developments to be passed immediately to the end consumers.”

The MoGo Talk HD1 also distinguishes itself through the sleek design of its executive, credit card-sized charging case. The charging case battery packs an additional 10 hours of talk time and is designed to match the elegant look of the headset. Combining functionality with minimalist design, the charging case opens up with a simplified slide-mechanism, which can easily be operated single-handedly.

The MoGo Talk HD1 is being launched at the CES show

About CSR

CSR plc is a leading provider of multifunction audio, connectivity and location platforms. CSR’s technology portfolio includes Bluetooth, GPS, FM, Wi-Fi (IEEE802.11), UWB, NFC and other technologies to enable silicon platforms that incorporate fully integrated radio, baseband and microcontroller elements. CSR’s Connectivity Centre is designed to enhance the user experience with mainstream mobile devices by intelligent integration of multiple wireless connectivity and location-awareness technologies. CSR’s Location Platforms are complemented by wireless connectivity and multimedia capabilities for high-volume mobile consumer devices and commercial applications.

CSR’s technology has been adopted by market leaders into a wide range of mobile consumer devices such as mobile phones, automobile navigation and telematics systems, portable navigation devices (PNDs), wireless headsets, mobile computers, mobile internet devices, GPS recreational devices, digital cameras, mobile gaming, plus a wide range of personal and commercial tracking applications.

More information can be found at www.csr.com

About ID8 Mobile

Founded in 2010, ID8 Mobile is an emerging provider of smart accessories for mobile connected devices, creating better ways for users to interact with their notebooks, smartphones and tablets. We pride ourselves on eliminating human - device interaction pain points for consumer and enterprise users and leveraging great design to create unique accessories solutions for improved mobile device usability.

ID8 Mobile‘s MoGo brand of smart mobile accessories includes the MoGo Mouse and the MoGo Talk product lines. The MoGo Talk XD for iPhone 4 has been nominated the best of CES in 2011 and is the world’s thinnest Bluetooth headset that stores and charges on your smartphone. The award winning MoGo mouse is an ultra-portable Bluetooth enabled mouse that stores and charges in a PC card slot.

More information about ID8 Mobile can be found at www.id8-mobile.com.

Forward Looking Statements

This press release contains certain statements (including statements concerning plans and objectives of management for future operations or performance, or assumptions related thereto) that are ‘forward looking statements’ within the meaning of the United States Private Securities Litigation Reform Act of 1995 in relation to CSR’s CSR’s headset audio platform, the BC6145, in ID8-Mobile’s extremely slim Bluetooth headset, the MoGo Talk HD1, and other future events and their potential effects on CSR. These forward-looking statements can be identified by words such as ‘will’, ‘will allow,’ ‘will provide,’ ‘made possible,’ and other similar expressions regarding the performance characteristics of CSR’s headset audio platform and its performance in ID8-Mobile’s MoGo Talk HD1, and related products. Any future release of CSR’s BC6145 in ID8-Mobile’s MoGo Talk HD1, related products or modifications to such products’ capability, functionality or feature are subject to ongoing evaluation by CSR and ID8-Mobile, and may or may not be implemented and should not be considered firm commitments by CSR and should not be relied upon in making purchasing decisions. Such forward-looking statements represent the current expectations and beliefs of management of CSR, and are based upon numerous assumptions regarding CSR’s business strategies and the environment in which CSR will operate and therefore involve a number of known and unknown risks, contingencies, uncertainties and other factors, many of which are beyond the control of CSR. Each forward looking statement speaks only as of the date hereof. CSR does not undertake to release publicly any updates or revisions to any forward looking statements contained herein, otherwise than required by law.

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