16.06.2016 19:00:08
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EQS-Ad hoc: Goldbach Group AG
EQS Group-Ad-hoc: Goldbach Group AG / Key word(s): Contract
Goldbach Group AG: Goldbach and RTL agree to early extension of their
exclusive representation contract for several years
16.06.2016 / 19:00
Release of an ad hoc announcement pursuant to Art. 53 KR.
The issuer is solely responsible for the content of this announcement.
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AD-HOC ANNOUNCEMENT
Goldbach and RTL agree to early extension of their exclusive representation
contract for several years
Küsnacht, 16.06.2016. The Mediengruppe RTL Deutschland and Goldbach Media
have decided to continue their long-standing, successful partnership by
agreeing to an early extension of their existing marketing contract.
representation agreement
Goldbach Media (Switzerland) AG (formerly IP Multimedia (Switzerland) AG)
has marketed the programmes of the Mediengruppe RTL Deutschland in
Switzerland since the introduction of the Swiss advertising window in 1993.
Over this time, it has firmly established itself among TV audiences as well
as with agencies and advertising customers. The Swiss advertising windows
contribute significantly to ensuring that advertisers' messages reach
intended target groups, making TV advertising in Switzerland interesting
and commercially attractive.
Goldbach Media (Switzerland) AG will continue to market the programmes of
the Mediengruppe RTL Deutschland (RTL, VOX, n-tv, RTL NITRO). Both
companies have extended their exclusive representation contract early for a
term of several years. This ensures continuity and provides a continued
solid foundation for the contractual partners and for advertising clients.
Alex Duphorn, CEO Goldbach Media (Switzerland) AG: "The traditional TV
market and thus advertising within the context of these programmes still
hold a lot of potential. In this digital age, where a lot of content is
consumed when people are on the go and on smartphones, TV still enjoys
unwavering popularity with the general population. Television continues to
be the most effective advertising medium and forms a solid basis for
marketing. We are pleased to continue our partnership with RTL in the
coming years."
Michi Frank, CEO Goldbach Group: "We are very excited about the extension
of the contract. RTL and Goldbach Media started a partnership nearly 25
years ago and it has turned out to be a true success story for all
stakeholders. We see the extension ultimately as a compliment, but also an
incentive."
Alexander Glatz, Advisory Board member and Chief Financial Officer of the
Mediengruppe RTL Deutschland, adds: "Thanks to the partnership with
Goldbach Media, our customers in Switzerland can continue to rely on the
attractiveness of our programmes for their marketing communications. We are
convinced that Goldbach Media will enhance our presence in this key market
in the coming years."
2'443 Characters incl. spaces
Further information:
Goldbach Group AG
Jürg Bachmann
Head of Communications and Marketing / Public Affairs
T +41 79 600 32 62
Juerg.Bachmann@goldbachgroup.com
www.goldbachgroup.com
Goldbach Group company profile
Goldbach Group markets and places advertising in private electronic media
with a focus on TV, radio, digital out-of-home, online, search engines and
mobile marketing. As an independent aggregator, Goldbach offers its
customers advertising windows in which the desired target groups receive
commercial information at the right time regardless of their location. The
core business comprises planning, consulting, creation, design, purchasing
and processing to assess the use of electronic offline and online media and
multi-screen campaigns on the basis of data-backed technologies. Goldbach
Group is listed on the Swiss stock exchange. It is headquartered in
Küsnacht, Zurich, and is active throughout German-speaking countries.
Goldbach Group has been listed on the SIX Swiss Exchange (Swiss Reporting
Standard, VALOR 487094, ISIN CH0004870942, VALOR symbol: GBMN).
Further information: www.goldbachgroup.com
Contact:
Goldbach Group AG
Lukas Leuenberger, CFO and Head of Investor Relations
Juerg Bachmann, Head of Corporate Communication and Marketing / Public
Affairs
Seestrasse 39
8700 Küsnacht-Zurich
Phone +41 (44) 914 91 00
Fax +41 (44) 914 93 60
www.goldbachgroup.com
End of ad hoc announcement
Additional features:
Document: http://n.eqs.com/c/fncls.ssp?u=BWNTSCNWWY
Document title: Goldbach and RTL agree to early extension of their exclusive
representation contract for several years
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16.06.2016 News transmitted by Tensid EQS AG. www.eqs.com
The issuer is responsible for the contents of the release.
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Language: English
Company: Goldbach Group AG
Seestrasse 39
8700 Küsnacht-Zürich
Switzerland
Phone: +41 44 914 91 00
Fax: +41 44 914 93 60
E-mail: info@goldbachgroup.com
Internet: www.goldbachgroup.com
ISIN: CH0004870942
Valor: 487094
Listed: Foreign Exchange(s) SIX
End of News EQS Group News Service
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472295 16.06.2016
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