DGAP-News: DEAG Deutsche Entertainment Aktiengesellschaft: Subscription period for the planned corporate bond begins today

Corporate News

NOT FOR DISTRIBUTION, PUBLICATION OR DISCLOSURE IN OR WITHIN THE UNITED STATES, AUSTRALIA, JAPAN OR CANADA OR ANY OTHER JURISDICTION IN WHICH SUCH PUBLICATION MAY BE UNLAWFUL. PLEASE READ THE IMPORTANT NOTES AT THE END OF THIS ANNOUNCEMENT.

DEAG: Subscription period for the planned corporate bond begins today

Berlin, 22 October 2018 - Subscription for the planned corporate bond (ISIN DE000A2NBF25) of DEAG Deutsche Entertainment Aktiengesellschaft ("DEAG"), Berlin - ISIN DE000A0Z23G6, listed in the Prime Standard, is possible as of today. The bearer bonds, each with a nominal value of [EUR 1,000] and a total volume of up to EUR 25 million, can be subscribed for as part of a public offering in Germany and Luxembourg during the offer period from 22 October 2018 to 26 October 2018 (2:00 (CET)) via the subscription functionality of Deutsche Börse AG. Institutional investors can subscribe directly via IKB Deutsche Industriebank AG, qualified investors via a private placement in Germany and certain other countries, with the exception of the United States of America, Canada, Australia and Japan.

The interest range for the planned bond was set at between 5.250 % and 6.000 % per annum. Within this range, the final interest rate will be determined during the offer phase on the basis of the subscription orders received and then be announced in a price fixing notice.

The bonds are expected to be admitted for trading on the Open Market of Deutsche Börse AG (Freiverkehr der Frankfurter Wertpapierbörse) on 31 October 2018. However, trading on terms of issue ("Handel per Erscheinen") might be enabled immediately after the offer period. IKB Deutsche Industriebank AG will accompany the issue.

The securities prospectus approved by the Commission de Surveillance du Secteur Financier ("CSSF"), Luxembourg, is available for download at www.deag.de in the "Investor Relations" section.

IMPORTANT NOTES:

These materials may not be published, distributed or transmitted in the United States, Canada, Australia or Japan. These materials do not constitute an offer of securities for sale or a solicitation of an offer to purchase securities (the "Securities") of DEAG Deutsche Entertainment Aktiengesellschaft (the "Company") in the United States, Australia, Canada or any other jurisdiction in which such offer or solicitation is unlawful. The Securities of the Company may not be offered or sold in the United States absent registration or an exemption from registration under the U.S. Securities Act of 1933, as amended (the "Securities Act"). The Securities of the Company have not been, and will not be, registered under the Securities Act. There will be no public offering of the securities in the United States. The securities referred to herein may not be offered or sold in Australia, Canada or Japan or to, or for the account or benefit of, any national, resident or citizen of Australia, Canada or Japan subject to certain exceptions.

In the United Kingdom, this document is only being distributed to and is only directed at persons who (i) are investment professionals falling within Article 19(5) of the Financial Services and Markets Act 2000 (Financial Promotion) Order 2005 (as amended) (the "Order") or (ii) are persons falling within Article 49(2)(a) to (d) of the Order (high net worth companies, unincorporated associations, etc.) (all such persons together being referred to as "Relevant Persons"). This document is directed only at Relevant Persons and must not be acted on or relied on by persons who are not Relevant Persons. Any investment or investment activity to which this document relates is available only to Relevant Persons and will be engaged in only with Relevant Persons.

In any EEA Member State other than Germany and Luxembourg that has implemented the Directive 2033/71/EC, as amended by Directive 2010/73/EC (the "Prospectus Directive"), this document is only addressed to and is only directed at "qualified investors" in that Member State within the meaning of Article 2(1)(e) of the Prospectus Directive.

This publication does not constitute an offer to sell or invitation to buy or subscribe to securities. The offer is made exclusively through and on the basis of a securities prospectus to be published and to be deposited with the German Financial Supervisory Authority (BaFin). The securities prospectus is the only document that contains the information for investors necessary in accordance with the statutory provisions. The securities prospectus will be published on the website of DEAG under www.deag.de in the Investor Relations section and can be obtained free of charge during the usual business hours at the issuer (Potsdamer Straße 58, 10785 Berlin). The complete offer for subscription will probably be published in the Federal Gazette Bundesanzeiger on 22 October, 2018.

This document contains forward-looking statements. These statements are based on the current views, expectations, assumptions and information of the management of the Company. Forward-looking statements should not be construed as a promise of future results and developments and involve known and unknown risks and uncertainties. Various factors could cause actual future results, performance or events to differ materially from those described in these statements, and neither the Company nor any other person accepts any responsibility for the accuracy of the opinions expressed in this document or the underlying assumptions. The Company does not assume any obligations to update any forward-looking statements.

About DEAG

DEAG Deutsche Entertainment Aktiengesellschaft (DEAG) is a leading entertainment service company and a provider of Live Entertainment in Europe with subsidiaries in its core markets. DEAG produces and profitably organises a broad range of live entertainment events and concerts. As a Live Entertainment service company with an integrated business model DEAG has extensive expertise in the organisation, marketing and holding of events, as well as in ticket sales via its own ticketing platform 'MyTicket' for its own and third-party content. The highly scalable business model of MyTicket strengthens DEAG on its way to increasing profitability. DEAG promotes around 4,000 concerts and events a year and currently sells more than 5 million tickets, of which a steadily increasing share is sold via its high-turnover ticketing platform MyTicket.

Founded in Berlin in 1978 and listed since 1998, DEAG's core businesses include Rock/Pop, Classics & Jazz, Family Entertainment and Arts+Exhibitions. The Family-Entertainment and Arts+Exhibitions divisions in particular are of great importance to the further development of DEAG's own content. With its strong partner network, DEAG is excellently positioned in the market as an internationally active Live Entertainment service company.

DEAG shares (ISIN: DE000A0Z23G6 | WKN: A0Z23G | ERMK) are listed in the Prime Standard of the Frankfurt Stock Exchange, the quality segment of Deutsche Börse.

IR contact

cometis AG
Claudius Krause
Phone: +49-611-20585528
email: deag@cometis.de