CinemaNow To Offer Independent Films From Sundance Channel Home Entert

    Business Editors/Entertainment Editors

    MARINA DEL REY, Calif.--(BUSINESS WIRE)--April 27, 2005--CinemaNow Inc., the leader in video-on-demand for broadband, today announced it has entered into an agreement with Sundance Channel LLC., to offer films from Sundance Channel Home Entertainment for download or streaming via the CinemaNow Web site, www.cinemanow.com. Users will be able to rent each title on a pay-per-view basis or watch it as part of CinemaNow's Premium Pass subscription.
    "The addition of Sundance Channel Home Entertainment's high-quality independent films to our library is a tremendous addition and significantly bolsters the amount of exciting content our customers can discover through our sophisticated user recommendation capabilities," said Jeff Briller, Vice President of Acquisitions for CinemaNow. "With more than five years of experience in online distribution, CinemaNow has an increasingly broader understanding of what types of content consumers are looking for and how they want to enjoy it."
    CinemaNow distinguishes itself as a leader in the online video-on-demand space by providing users a variety of options in how they access and enjoy their content. As part of the agreement, Sundance Channel Home Entertainment titles will be available on a download or streaming basis. Each title can be rented as a pay-per-view, giving the user unlimited access for 48 hours, or can be viewed under CinemaNow's Premium Pass subscription service. The CinemaNow Premium Pass gives users access to hundreds of movies, TV shows, news stories and music concerts for only $9.95 per month.
    "Our Partnership with CinemaNow furthers our mission to broaden the reach of independent film and expose this provocative and entertaining content to the largest possible audience," said Mike Haney, Vice President Sundance Channel Home Entertainment. "Working with CinemaNow provides a powerful outlet for our films to reach a large audience while providing consumers with the flexibility and control to enjoy it how and when they want it."

    About CinemaNow

    CinemaNow, Inc. (www.cinemanow.com) is the global leader in broadband video-on-demand. CinemaNow legally offers content from a library of more than 6,500 new and classic movies, television programs and music concerts from 20th Century Fox, ABC News, Disney, Lions Gate, MGM, Miramax, NBC Universal, Sony, Warner Bros. and more than 200 other licensors via downloading or streaming. Founded in 1999, CinemaNow continues to be an innovator in the video-on-demand industry with the introduction of high-definition content and support for portable media devices. CinemaNow counts Menlo Ventures, Lions Gate Entertainment, Microsoft, Cisco Systems and Blockbuster as investors.

    About Sundance Channel Home Entertainment

    Sundance Channel Home Entertainment is a line of home entertainment products which provide a platform for leading independent films and emerging filmmakers in the video and DVD marketplace. Under the creative direction of Robert Redford, Sundance Channel brings television viewers daring and engaging feature films, shorts, documentaries, world cinema and animation, shown uncut and with no commercials. Through its original films and home video programming, Sundance Channel connects viewers with filmmakers, the creative process, and the world of independent film. Launched in 1996, Sundance Channel is a venture between NBC Universal, Robert Redford, and Showtime Networks Inc. Sundance Channel operates independently of the non-profit Sundance Institute and the Sundance Film Festival, but shares the overall Sundance mission of supporting independent artists and providing them with wider opportunities to present their work to audiences. Sundance Channel's website address is www.sundancechannel.com.

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CONTACT: Edelman for CinemaNow Chad Giron, 323-202-1052 chad.giron@edelman.com

KEYWORD: CALIFORNIA INDUSTRY KEYWORD: COMPUTERS/ELECTRONICS ENTERTAINMENT INTERNET E-COMMERCE PRODUCT MARKETING AGREEMENTS SOURCE: CinemaNow Inc.

Copyright Business Wire 2005