Analysis and Forecast on China Dairy Industry (2015-2016)

NEW YORK, Dec. 13, 2016 /PRNewswire/ -- This Report is the crystallization of collective intelligence of dairy research group of Beijing Orient Agribusiness Consultants Limited. The senior dairy analysts of dairy research group of BOABC are the members of "thinking bank" in related government departments and associations, who keep good relationship with these departments and associations as well as national key dairy enterprise, correlative industry and enterprise. These resource superiorities provide particularly precious professional support for the composition of this Report, and also guarantee the accuracy, authority, scientificity and perspectiveness of the data cited herein. BOABC believes this Report will be the important reference material for strategic decision-making of domestic and overseas investment company, dairy enterprise, dairy burdening supplier, and related equipment supplier as well as such organizations as guild and research institution.Introduction
2015 was another important turning point in the history of China's dairy industry. There was pacing up of the transition from extensive quantity growth to intensive quality and efficient growth, and there was the transition from unconventional unregulated growth to steady regulated growth.

Features of China's dairy industry in 2015:

(1) China's GDP growth was "larger than 7%", the growth of food consumption slipped, whereas dairy processing companies were digesting their stock during most of the time.

(2) Raw milk production cost kept at a high level, but raw milk price kept on falling, dairy farming ran in deficit and some farmers had to give up dairy farming.

(3) Lots of dairy companies devoted great effort to exploration of the top-end market and reduced the production of medium/low-end products, which restrained dairy consumption to a certain extent.

(4) The development mode of dairy company's "high input and high output" lost the comparative advantage in international competition. While the market is completely open, domestic top-end brands are at an inferior position in international competition.

(5) Quality and safety incidents involving dairy products seriously hurt consumers' confidence on domestic made products (especially infant/young child's formula milk powder), and such negative impacts sustained in 2015.

(6) Dairy farming would continue to be under close scrutiny of the public and the Government in food safety, epidemic control and environmental pollution, and more and more attention would be attracted from the media and the society.

China's dairy industry shall still have sound development opportunities:

(1) Currently the per capita milk consumption of domestic residents is less than 20kg, less than 1/4 of the world average level, more and more residents gradually recognize the nutritious value of dairy products, hence the market shall have a huge potential in the future.

(2) The Government strengthens support and regulation on the industry, the processing industry is being disciplined, the competition of dairy market is becoming more orderly, and the margin of dairy processing has improved.

(3) After the adoption of the two-children per family policy, the annual average net increase of population shall be larger than 3 million, hence there shall be 20 billion yuan increased demand for infant/young child's formula milk.

(4) Lots of international dairy Titans are positive towards China, while intensifying market competition, they would also help to promote the upgrading of the domestic dairy industry to a certain extent.

(5) Yili became one of the Top 10 dairy enterprises in the world in 2015. Chinese dairy companies implement the "going out" strategy and the scale shall become larger and larger.

This Report panoramically expounds the current situation of China dairy industry in 2015, including the production of raw milk and dairy product, dairy consumption, dairy trade, price tendency of raw milk and dairy product, operational condition of China dairy industry, competitive situation of China dairy market, business performance and investment situation of key dairy enterprise, world dairy market trend, production, consumption and trade status of major countries of dairy production and trade, influence of work dairy market environment upon China diary industry, and the forecasting upon the development tendency of China diary industry in 2016.

This Report is the crystallization of collective intelligence of dairy research group of Beijing Orient Agribusiness Consultants Limited. The senior dairy analysts of dairy research group of BOABC are the members of "thinking bank" in related government departments and associations, who keep good relationship with these departments and associations as well as national key dairy enterprise, correlative industry and enterprise. These resource superiorities provide particularly precious professional support for the composition of this Report, and also guarantee the accuracy, authority, scientificity and perspectiveness of the data cited herein. BOABC believes this Report will be the important reference material for strategic decision-making of domestic and overseas investment company, dairy enterprise, dairy burdening supplier, and related equipment supplier as well as such organizations as guild and research institution.

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