AcuityAds Releases Selected Unaudited Guidance as to Financial Performance for Q4 2017

Company Anticipates Revenue for Fiscal 2017 of $58.5M and Year over Year Growth of 48%

TORONTO, Jan. 31, 2018 /CNW/ - AcuityAds Holdings Inc. (TSXV:AT) ("AcuityAds" or the "Company"), a technology leader that enables advertisers to connect intelligently with audiences across video, mobile, social and online display advertising campaigns, today released anticipated guidance as to certain of its fourth quarter financial measures for the period ended December 31, 2017. The Company expects to release its audited fourth quarter and fiscal year 2017 financial statements in early March of 2018.  Readers are cautioned that actual audited results may differ from the anticipated unaudited guidance below and that the differences may be material.

Selected Unaudited Financial Guidance for Fiscal Year 2017 (all figures in $CDN)

• The Company anticipates that total revenue for the twelve months ended December 31, 2017 will be approximately $58.5 million, compared to $39.6 million for the same period in 2016, representing growth of 48% year over year, which is in line with the  Company's revenue guidance announced in September 2017
• The Company anticipates that its cash balance was approximately $4.9 million as of December 31, 2017

Selected Unaudited Financial Guidance for Q4 2017 (all figures in $CDN)

• The Company anticipates revenue for Q4 2017 of $15.1 million
• The Company anticipates that its core North America revenue grew 30% in Q4 2017 to $13.8 million, compared to revenue of $10.6 million in Q4 2016
• The Company anticipates that Adjusted EBITDA for Q4 2017 will be approximately $0.3 million

"We are pleased that our fourth quarter revenue results were in line with our previous guidance provided and continued to deliver a positive Adjusted EBITDA," stated Tal Hayek, CEO of AcuityAds. "We continue to remain focused on growing our business organically as well as seeking strategic acquisitions that are accretive to our company, customers, employees and shareholders.  As we look forward to 2018, we remain very excited about the opportunities ahead to continue our growth trajectory."

Readers are cautioned that the numbers presented in this release are management estimates and remain subject to final year-end audit.  The Company does not intend to provide segmented or detailed financial data until the release of its year-end financial statements.

About AcuityAds:

AcuityAds is a technology company that enables marketers to connect intelligently with their most meaningful audiences through digital media. A Self-Serve programmatic marketing platform, powered by proprietary machine learning technology, is at the core of its business, accompanied by a patented solution for mobile targeting that leverages social data. AcuityAds empowers marketers by offering transparency on costs and brand safety, and real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results.

AcuityAds is headquartered in Toronto, Canada with offices across North America including New York City, Boston, Chicago, Dallas, Los Angeles, San Francisco, San Diego, Vancouver, Calgary, Montreal and London, England.  For more information, visit www.AcuityAds.com.

Disclaimer in regards to Forward-looking Statements

Certain statements included herein constitute "forward-looking statements" within the meaning of applicable securities laws. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable by management at this time, are inherently subject to significant business, economic and competitive uncertainties and contingencies. Investors are cautioned not to put undue reliance on forward-looking statements. Except as required by law, AcuityAds does not intend, and undertakes no obligation, to update any forward-looking statements to reflect, in particular, new information or future events. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

SOURCE AcuityAds Inc.