2013 APEAL Study Top Ranked 2013 Dodge Charger and Ram Trucks Hit Lawrence Kansas

LAWRENCE, Kan., July 26, 2013 /PRNewswire-iReach/ -- Buyers in Kansas now have one more reason to head over to the team at Briggs Chrysler in Lawrence, the 2013 Dodge Charger and Ram Trucks.  J.D. Power has released the results of their annual APEAL—Automotive Performance, Execution and Layout—Study and the 2013 Dodge Charger and Ram Trucks both took home top honors.  As one of the industries benchmark customer satisfaction studies the APEAL Study gives potential customers a snapshot of the satisfaction they are receiving from their vehicle.

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In this year's study the 2013 Dodge Charger took first place honors in the large car segment, besting competition that included the Chevrolet Impala, 2013 Hyundai Azera, 2013 Chrysler 300 and 2013 Chrysler 300C and round out the top five large cars in this year's study.  For buyers in Northeast Kansas Briggs Chrysler has three of the top five models available, including the fourth and fifth place 2013 Chrysler 300 and 300C, and the top honors 2013 Dodge Charger in Lawrence, KS.  Choosing these high-scoring models means choosing quality, performance and reliability in a new car.

Briggs Chrysler is also home to an extensive line of Ram Trucks in Lawrence, KS.  Although individual Ram truck models were beat out by newly redesigned competitors Ram did secure top honors as a brand.  Ram placed first among non-premium brands in the APEAL Study, edging our competitors: Volkswagen, Mini, Buick and KIA, who round out the top five non-premium brands.  For hard-working truck buyers in Kansas Briggs Chrysler offers the complete lineup of Ram Trucks from light-duty to heavy-duty.  Plus, as a Dodge BusinessLink commercial service provider, residential and commercial buyers find the service and savings they need at Briggs Chrysler.

For more information about the 2013 Dodge Charger or the Ram Trucks lineup at Briggs Chrysler Dodge Jeep Ram contact the dealership at (785) 856-7227 or visit the Briggs Chrysler website at www.briggschrysler.com.

Media Contact:Michelle Clark, Briggs Chrysler, (785) 856-7227, Michelle.Clark@BriggsAuto.com

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SOURCE Briggs Chrysler