ValueClick, Inc. Integrates Display Advertising Networks and Enhances Lead Generation Capabilities under Expanded ValueClick Media Division

ValueClick, Inc. (Nasdaq:VCLK) today announced the completion ofthe integration of its ValueClick Media and Fastclick displayadvertising networks and named the division ValueClick Media. Inconjunction with building one of the largest display advertisingnetworks, ValueClick Media has also expanded its lead generationcapabilities by leveraging the technology of its sister brand,Webclients.

The combined display advertising and lead generation network,known solely as ValueClick Media, becomes the online advertisingindustry's most comprehensive resource for direct response and brandmarketing solutions and revenue generating opportunities forpublishers. This network reaches over two-thirds of the Internet usersin the U.S. (comScore Media Metrix) and generates millions of consumerleads each month.

"Combining the technology and expertise of Fastclick andWebclients to create the expanded ValueClick Media brand leverages ourcollective strengths and is part of an ongoing strategy to align thebusinesses and utilize technologies we acquire in ways that benefitour clients, while creating more efficiency and scale for thebusiness," said Jeff Pullen, chief operating officer, U.S., ofValueClick, Inc.

More Reach, More Scale, and Better Performance

The increased reach and product breadth of the new ValueClickMedia make it an ideal solution for online advertisers looking forscalable brand marketing or direct response solutions. Publishers nowhave access to more campaigns and offers, additional ad formats, alarger national sales force, and the industry's best tools to maximizeyield from their available online advertising impressions. Everyopportunity to improve the customer experience has been addressed toensure that advertisers and publishers alike will benefit from workingwith the new ValueClick Media organization.

Expanded Display Advertising Platform

Utilizing display advertising on the ValueClick Media networkprovides a complement to any advertiser portal strategy, with theability to target specific consumers on a massive scale with sitetransparency and significant unduplicated audience. Advertisers andpublishers now have access to:

-- One of the largest display advertising networks in the world, reaching over two-thirds of all U.S. Internet users per month (comScore Media Metrix)

-- More than 13,500 quality sites, grouped into 18 content channels and multiple sub-categories

-- Extensive demographic, psychographic and behavioral targeting with advanced optimization technology to maximize results

-- Superior tools and services for publishers to manage their inventory for the highest yield possible

Enhanced Lead Generation Platform

ValueClick Media's lead generation platform provides access to thefastest growing segment of online advertising with the higheststandards for publisher quality and data integrity. Advertisers cannow drive more scalable lead generation results through advancedregistration path technology and a network of lead-based,cost-per-action publishers. Benefits of using ValueClick Media's leadgeneration solution include:

-- The industry's widest range of lead generation capabilities within a single platform

-- Access to millions of registrations every month with unmatched efficiency and scale

-- An extensive group of strictly screened, high-quality publishers

Committed to Outstanding Customer Service

With one of the industry's largest and most experienced nationalsales and account management teams, ValueClick Media is uniquelypositioned to provide customized display advertising and leadgeneration solutions for both direct response and brand marketingadvertisers. In addition, ValueClick Media brings publishers a trulyconsultative customer support team focused on providing the highestyield for their inventory.

About ValueClick Media

ValueClick Media is one of the largest and most effective onlineadvertising networks, reaching over two-thirds of U.S. Internet usersacross more than 13,500 quality sites. Offering innovative solutionsto advertisers through its advanced display and lead generationplatforms, ValueClick Media leverages its expertise, scale, extensivetargeting capabilities and market-leading optimization technology toaccomplish both direct response and brand marketing objectives. Forpublishers, ValueClick Media offers comprehensive solutions to earnthe highest revenue for their available advertising inventory.Underlying all of ValueClick Media's solutions is an experienced,responsive customer support team dedicated to helping advertisers andpublishers achieve online advertising success.

About ValueClick, Inc.

ValueClick, Inc. (NASDAQ:VCLK) is one of the world's largestintegrated online marketing companies, offering comprehensive andscalable solutions to deliver cost-effective customer acquisition foradvertisers and significant revenue for publishers. Through itsindividual brands, ValueClick's performance-based solutions allowadvertisers and publishers to reach their potential through all onlinemarketing channels, including display advertising, affiliatemarketing, lead generation, search, e-mail, and comparison shopping.ValueClick brands include Commission Junction, HiSpeed Media,Mediaplex, PriceRunner, ValueClick Media, and Webclients. For moreinformation, please visit www.valueclick.com.

This release contains forward-looking statements that involverisks and uncertainties, including, but not limited to, ValueClick'sability to successfully integrate its recently completed Fastclick andWebclients mergers, trends in online advertising spending andestimates of future online performance-based advertising. Actualresults may differ materially from the results predicted, and reportedresults should not be considered an indication of future performance.Important factors that could cause actual results to differ materiallyfrom those expressed or implied in the forward-looking statements aredetailed under "Risk Factors" and elsewhere in filings with theSecurities and Exchange Commission made from time to time byValueClick, including its Annual Report on Form 10-K filed on March31, 2005, its current report on Form 8-K filed on February 27, 2006,recent quarterly reports on Form 10-Q, other current reports on Form8-K, its amended registration statement on Form S-4, filed onSeptember 27, 2005, and its final prospectus on Form 424B3 filed onSeptember 28, 2005. Other factors that could cause actual results todiffer materially from those expressed or implied in theforward-looking statements include, but are not limited to, the riskthat market demand for online advertising, and performance-basedonline advertising in particular, will not grow as rapidly aspredicted. ValueClick undertakes no obligation to release publicly anyrevisions to any forward-looking statements to reflect events orcircumstances after the date hereof or to reflect the occurrence ofunanticipated events.