Traffic.com Unveils New Enhanced Digital and Mobile Real-Time Traffic Solutions at NAB2006; Live Television Broadcast Demo Takes Booth Visitors Behind The Scenes of Three Dimensional Traffic Reports

Traffic.com will feature its latest innovative andtechnology-driven traffic products to show attendees. A variety ofinteractive displays and live demonstrations will illustrate howTraffic.com delivers valuable traffic information on-air, online, andon-the-go through television, radio, mobile applications, and theInternet.

Featuring hourly live demonstrations of up-to-the-minutetelevision traffic reports delivered via its NeXgen(TM) technology,Traffic.com will highlight the minimal effort, immediacy, and accuracyof this integrated, no-render graphics and data system. Reportsdelivered by an in-person traffic anchor will emphasize the flexibleuse of two and three dimensional city views to instantly displaycurrent traffic conditions with city fly-throughs and satelliteimagery. The live traffic newscasts will allow visitors to discoverhow traffic data is collected, analyzed and transformed into thecompelling graphical, real-time traffic information broadcast on localnews programs across the country. This interactive traffic showcasewill conclude with traffic trivia questions and prizes.

Complementing the live traffic report demo, booth visitors will beled behind-the-scenes to learn how Traffic.com collects anddistributes its real-time traffic data, and how drivers andbroadcasters can use this traffic data best tailored to their needs.The following Traffic.com products will be showcased:

Traffic.com Booth # C9615

-- Jam Cast(TM): This new service is designed to dynamically output traffic reports in high-quality audio and video for use with digital television and radio channels, the Web, and/or wireless devices.

-- TrafficOne(TM): This co-branded Internet content solution provides Web sites with free my traffic.com interactive personalization features as well as email and mobile services.

-- NeXgen(TM): This fully-integrated data-to-map and graphics system delivers one-of-a-kind real-time traffic content to broadcasters via 2D, Skyview, and 3D views.

-- Broadcaster: Internet-delivered and designed by on-air talent for on-air talent, Broadcaster provides listeners with drive times, incidents, and delays when and where they need it most.

Broadcast Electronics Booth # N1808

-- RDS & HD Radio Feeds: By using existing AM/FM broadcasting capabilities, Traffic.com provides real-time, accurate traffic content feeds for digital radio channels. This demo area will showcase the capabilities of HD and RDS data feeds both in navigation devices graphically showing traffic flow and in text-based HD radios replacing title/artist text.

Finally, Traffic.com will discuss the value of real-time trafficinformation, its impact on the consumer, and the ability of businessesand consumers to stay connected in today's wireless world at theManaging Your Digital Radio Bandwidth Conference on April 25th at theLas Vegas Convention Center, Room S227. Joseph Reed, chief informationofficer, Traffic.com, will present Real-Time Traffic Data: The ValueProposition from 10:30 - 11:00 a.m. For more information on thissession, please visithttp://www.nabshow.com/Conferences/sessiondetail.asp?id=1204022.

About Traffic.com

Traffic.com(R) is a leading provider of accurate, real-timetraffic information in the United States, based on the quality of itstraffic data and the extent of its geographic coverage. Traffic.comoffers detailed traffic information, including specific speeds, traveltimes and delay times. A sophisticated traffic information managementsystem allows Traffic.com to process information in real-time anddeliver customized reports to large numbers of radio, television,Internet, wireless and in-vehicle navigation system users. Traffic.comprovides traffic information for 40 of the largest metropolitan areasin the United States, in such cities as Boston, Chicago, Houston, LosAngeles, New York, Philadelphia, San Diego and San Francisco.Traffic.com's data services customers include Microsoft, The WeatherChannel(R), Comcast, Motorola's VIAMOTO(TM) Solutions, XM SatelliteRadio and XM NavTraffic.

Forward-Looking Statement

This press release includes forward-looking statements within themeaning of the Private Securities Litigation Reform Act of 1995.Because these statements apply to future events, they are subject torisks and uncertainties that could cause actual results to differmaterially, including Traffic.com's history of operating losses, risksassociated with its recently expanded business model, the substantialcompetition it faces, its ability to maintain advertiser relationshipsand attract additional advertisers, its dependency on governmentcontracts, possible failure of its traffic information managementsystem, and failure to protect its intellectual property or to defendagainst intellectual property claims of others. These and other risksare described in greater detail in Traffic.com's filings with theSecurities and Exchange Commission. Traffic.com may not actuallyachieve the goals or plans described in its forward-lookingstatements, and investors should not place undue reliance on thesestatements. Traffic.com disclaims any intent or obligation to updateany forward-looking statements as a result of developments occurringafter the date of this press release.

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The Traffic.com logo, Jam Cast, TrafficOne, and NeXgen aretrademarks and Traffic.com is a registered trademark of Traffic.com,Inc. All other product or service names or marks are the property oftheir respective owners. (C) Traffic.com, Inc. 2006.