24.07.2013 15:13:19

International Speedway Provides Additional Details On NASCAR's Media Rights Deal

(RTTNews) - International Speedway Corp. (ISCA, ISCB.PK) issued additional details on NASCAR's domestic broadcast rights contracts for its Sprint Cup, Nationwide and Camping World Truck series, as well as other related programming.

In a press release dated July 23, 2013, NASCAR and NBC Sports Group announced they have reached a 10-year comprehensive agreement granting NBCUniversal or NBC exclusive rights to the final 20 NASCAR Sprint Cup Series races, final 19 NASCAR Nationwide Series events, select NASCAR Regional & Touring Series events and other live content beginning in 2015.

In addition, NBC has been granted Spanish-language rights, certain video-on-demand rights and exclusive 'TV Everywhere' rights for its NASCAR Sprint Cup Series and NASCAR Nationwide Series events. Financial terms were not provided but according to NASCAR it is the largest media rights deal in the sport's 65-year history.

Of NBC's 20 NASCAR Sprint Cup Series events, seven will be carried on NBC annually, with 13 airing on NBC Sports Network. Four of NBC's 19 NASCAR Nationwide Series races will air on NBC, with 15 airing on NBC Sports Network.

International Speedway said that the NBC agreement follows the FOX Sports Media Group or "FOX" announcement for its NASCAR broadcast rights. In October 2012, FOX signed an eight-year extension of its broadcast rights (2015 - 2022), which industry sources valued at approximately $2.4 billion or an average annual rights fee of $300.0 million. FOX retains the television rights to 13 NASCAR Sprint Cup Series points races beginning each year with the prestigious DAYTONA 500.

In addition, FOX retains the rights to the NASCAR Sprint All-Star Race, The Sprint Unlimited, the Budweiser Duel At Daytona, the entire NASCAR Camping World Truck Series season and practice and qualifying for both the NASCAR Sprint Cup Series and the NASCAR Camping World Truck Series races that FOX broadcasts.

Of the 39 total NASCAR Sprint Cup events (points and non-points) there are only 3 Sprint Cup broadcast rights that remain to be negotiated. And, 14 of 33 NASCAR Nationwide series broadcast rights also remain to be negotiated. All NASCAR Camping World Truck series events broadcast rights have been secured through 2022.

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