Yelp steps into Latin America with the launch of Brazil

SAO PAULO, Aug. 21, 2013 /PRNewswire/ -- Yelp Inc. (NYSE: YELP), the company that connects consumers with great local businesses, today announced the availability of Yelp Brazil (http://www.yelp.com.br). Beginning today, people throughout Brazil are able to create accounts on Yelp.com.br to share their opinions about great local businesses. Yelp's free iPhone and Android applications will be available as well as its free suite of business owner tools: Yelp for Business Owners (http://biz.yelp.com.br).

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"We're excited to welcome this population of 200 million people into the Yelp fold. With such a diversity of cultures, tastes and ideas from every corner of the world, Brazil seems like a perfect fit for the Yelp family," says Miriam Warren, Vice President New Markets. "We can now give the 7th largest country by GDP the opportunity to share experiences about amazing local businesses; from the best place to watch football to where to drink Caipirinha, the national cocktail, all from their computers and smartphones."

The 23rd country in line to develop an active Yelp community is the largest in Latin America, and more notably it marks the company's first steps into South America. Adding to the list of firsts, it is also the first Lusophone country, meaning Portuguese becomes the 14th language in which reviews can be read, written and shared.

Sao Paulo and Rio will be at the heart of the initial community building focus, but the full-featured site will be available across the whole of Brazil, from the Rio Grande do Sul to Roraima and from Pernambuco to Acre and everywhere in between. Everyone, everywhere in Brazil with access to the Internet on a desktop or a smartphone now has the ability to share their insights on what is good, great and not-so great about local businesses in their neighborhoods.

To learn more and see pictures of Yelp.com.br and our iPhone and Android applications, visit our Yelp Official Blog (http://officialblog.yelp.com).

About Yelp
Yelp (http://www.yelp.com or http://www.yelp.com.br) connects people with great local businesses. Yelp was founded in San Francisco in July 2004. Since then, Yelp communities have taken root in major metros across the US, Canada, UK, Ireland, France, Germany, Austria, The Netherlands, Spain, Italy, Switzerland, Belgium, Australia, Sweden, Denmark, Norway, Finland, Singapore, Poland, Turkey, New Zealand, the Czech Republic and Brazil. Yelp had a monthly average of 108 million unique visitors in Q2 2013*. By the end of Q2 2013, Yelpers had written more than 42 million rich, local reviews, making Yelp the leading local guide for real word-of-mouth on everything from boutiques and mechanics to restaurants and dentists. Yelp's mobile application was used on approximately 10.4 million unique mobile devices on a monthly average basis during Q2 2013. For more information, please visit http://www.yelp.com.br or send an email to press@yelp.com.

* Source: Google Analytics

Media Contacts:
UK
Elliot Adams
Yelp
eadams@yelp.co.uk or press@yelp.co.uk
+44 (0) 207 347 1663

SOURCE Yelp Inc.