Dentsu Becomes a Strategic Partner of the World Economic Forum

Dentsu Inc. (TOKYO:4324)(ISIN:JP3551520004; President & CEO: Tadashi Ishii; Head Office: Tokyo; Capital: 74,609.81 million yen) announced today that starting from November 1, 2014, it will participate in the World Economic Forum (Headquarters: Geneva, Switzerland) as a Strategic Partner, together with its London-based global business headquarters Dentsu Aegis Network Ltd.

Founded by economist Klaus Schwab in 1971, the World Economic Forum is an international non-profit organization committed to improving the state of the world through public-private cooperation in the spirit of global citizenship. It engages with business, political, academic and other leaders of society to shape global, regional and industry agendas. The Forum is independent, impartial and not tied to any interests. It cooperates closely with all leading international organizations. Its annual meeting that takes place in Davos in late January every year is well known throughout the world.

Strategic partners comprise around 100 companies, mainly global corporations, and they are responsible for providing support to resolve various issues discussed in the World Economic Forum. The Dentsu Group will contribute to improving the state of the world, the Forum's raison d'être, from the communication perspective. Several Japanese companies are already strategic partners, but Dentsu is the first from the information, communication, advertising and media industries.

[About the Dentsu Group]

Dentsu is the world’s largest advertising agency brand. Led by Dentsu Inc. (Tokyo: 4324; ISIN: JP3551520004), a company with a history of 113 years of innovation, the Dentsu Group provides a comprehensive range of client-centric brand, integrated communications, media and digital services through its eight global network brands—Carat, Dentsu, Dentsu media, iProspect, Isobar, mcgarrybowen, Posterscope and Vizeum—as well as through its specialist/multi-market brands including Amnet, Amplifi, Data2Decisions, Mitchell Communications (PR), psLIVE and 360i.

The Dentsu Group has a strong presence in 124 countries across five continents, and employs around 40,000 dedicated professionals. Dentsu Aegis Network Ltd., its global business headquarters in London, oversees Dentsu’s agency operations outside of Japan. The Group is also active in the production and marketing of sports and entertainment content on a global scale.
www.dentsu.com